Lina Arrojo is a big name in New York City hairdressing. Her career began at Vidal Sassoon, where she worked as part of their elite creative team. This experience later played a pivotal role in the development  and great success of the Arrojo Salon and education brand. Today, Lina brings that same expertise, energy, and dedication to The Benjamin Salon in New York City.

Lina's career spans high-level creative editorial styling as well as in salon excellence.  She is among the most trusted stylists for clients seeking sophisticated, fashion-forward hair. Known for creating effortless, modern shapes, a haircut with Lina is a collaborative experience, resulting in a style that’s distinctly your own. Her thoughtful, intentional approach, along with a keen eye for detail, culminate in timeless, contemporary, beautiful hair.

Recognized as a top New York City stylist by Allure Magazine, among others, Lina’s reputation is built on technical excellence, creativity, and consistency. In addition to her work with celebrities and her time behind the salon chair, Lina is an accomplished educator and mentor, having guided and inspired stylists throughout her career. Her work has been featured in leading industry publications including American Salon and Modern Salon and is a nationally recognized talent.